Incremental revenue
We operate beyond the scope of your campaigns; you don't need to turn anything off. Even if there is an overlap, revenue will still grow.
AI-powered ads across Google, Meta, Bing, and Srovname.cz
Automated forecasting of expected revenue
Option to switch to revenue-share based model

Increase your Upgates e-shop's profit with automated advertising
Increase your Upgates e-shop’s profit with automated advertising
Selltoro is an AI tool for optimizing PPC campaigns that helps e-shops on the Upgates platform increase profit by automatically managing bidding.
What will Selltoro bring you?
With zero ad spend
In the PPS (Pay-per-Sales) model, you only pay a percentage of the revenue generated.
Product segmentation
We will go through your products and focus on those with the greatest profit potential.
Data-driven optimization
We know millions of products, we learn from signals across systems, and we improve ad performance in real time.

Where will we run ads?
We will launch your ads on the Google and Microsoft advertising networks. We are also currently preparing integration for Meta Ads and Srovnáme.cz.
Shopping Ads

Microsoft Ads
Microsoft Shopping
How to activate Selltoro in Upgates?
01
Multi-channel range
We manage all advertisements from one place and deliver them across the internet.
2
App settings
Once the account is created, the app will guide you through the initial setup. It’s a few steps that can be completed in a few minutes:
uploading the product feed,
setting the target return and budget,
setting up conversion tracking.
For more information, see the Frequently Asked Questions below.
3
Credit top-up and launching ads
The final step is topping up credit. We support both card payment and bank transfer to our account. You can choose between a one-time or recurring top-up.
And once the credit is credited, the ads will start automatically.
What are others saying about Selltoro?

They are a very reliable partner, with amazing results. I strongly recommend them for the growth of your program via Google Comparison Shopping Services.
Tudor Stanica
·
2performant

We are satisfied with Selltoro as our affiliate partner. We have additional conversions each month, as well as traffic that we can then convert into remarketing.
Teresa Babickova
·
Mojalekaren.cz

Selltoro is one of the most powerful CSS partners in our affiliate network.
Zuzana Riglerová
·
Dognet
Frequently Asked Questions
Where can I find the XML feed?
In what format do I need to upload the XML feed?
What is the target return and how much should I set it to?
What is the recommended budget?
What is conversion tracking for?
How do I install conversion tracking?


