2,543 conversions in Q4: CSS Partner as an effective supplementary channel

Dobrytextil.cz

DobryTextil.cz is a Czech online store specializing in leisure, promotional, and work clothing. With over 40,000 quality products and the possibility of personalization, it offers a wide selection for women, men, and children. 

Problem and Proposed Solution

The last quarter of each year is often the peak time for e-commerce sellers, for which they prepare and expect the highest sales.

Even though we had the client long-term on the platform, in the last months of the year we carefully monitored and optimized campaigns.

We focused primarily on offers in campaigns and meticulously checked the feed before the season. We communicated with the client about their prepared campaigns and discount events so that we could tailor the promotion.

Thanks to our collaboration, at the end of the quarter we achieved excellent results in terms of conversions and revenue. It should be noted that the client manages their own PPC campaigns, which are their main promotional channel, and Selltoro is their additional supplementary channel in the search engine aimed at reaching more potential customers.

Measured period: Q4 2023 (October 1, 2023 - December 31, 2023)

Generated revenue: 96,720 EUR
Conversion rate: 5.2 %
ROAS: 1,093 %

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